Tag: PR

Earning the APR: My Thoughts on The Process

Someone recently asked me why I pursued the APR credential. The APR is the Public Relations profession’s only voluntary post-graduate certification program representing the most prestigious credential in the communications industry. I highly recommend the APR. Social media has accelerated the number of people entering the PR profession – in a bad way. You hear of reports of unethical edits…

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RE: APR Critics: Down With Education!

There are so many public relations and marketing professionals who criticize the APR.

Yet, here I am, studying for the APR exam and hoping to achieve this monumental credential before the year is out.  I am not fazed.

I don’t mind the chatter and I don’t let other people’s definition of the APR persuade my decision to go for the credential. Getting the APR for me is showing my commitment to public relations. That’s it! I love the aspect of striving for a higher standard – this is much needed in PR due to those in the profession who give it a bad name. Even when I was a news reporter I didn’t mind PR people or give them names like “flack,” but I understand they were just doing their job. And on some days, I needed them to help me with my stories, give me access to the CEO or official, or help me round out my perspective.

I appreciate PRSA recognizing that it was time to update the credential and do better. This is a positive step in diversifying the types of people who obtain the APR, and give it more meaning to those who already possess it.

SEO PPC Web Design Johnson City | Inbound Marketing Services

At ITD Interactive, we are proud to be one of the first agencies in our region to offer full-service Inbound Marketing services. While all the other.www.itdinteractive.com/expert…/inbound-marketing-services/ from http://www.google.com/url?sa=X&q=http://www.itdinteractive.com/expert-web-services/inbound-marketing-services/&ct=ga&cad=CAcQARgAIAEoATAAOABAiZrF_QRIAlgAYgVlbi1VUw&cd=_ErZlHF8XqE&usg=AFQjCNHbarXi_o1TOSbkkpWbHccjUVdvkA

The rise of account-level scoring to qualify leads

Through the use of nurturing, inbound marketing, lead scoring, marketing automation platforms and other technol-ogies, many have achieved a level of measurable business contribution they couldn't imagine 10 years ago. However, while there is much to …See all stories on this topic » from http://www.google.com/url?sa=X&q=http://www.btobonline.com/article/20120514/LEADGEN05/305149934/the-rise-of-account-level-scoring-to-qualify-leads&ct=ga&cad=CAcQARgAIAAoATAAOABAxP3E_QRIAlAAWABiBWVuLVVT&cd=LXv1SxmCDtg&usg=AFQjCNGMuqcEJ0ayN4ROCFCFK_f2_-aCFQ

User:FarleyHinckley464 – CodeTalks

Inbound marketing UK is a relatively modern, but no less cunning and essential way of providing visitors to your site . The offering of an inbound marketing agency is really clear headed that it's difficult to believe anybody had to come up with …CodeTalks – Recent changes [en] from http://www.google.com/url?sa=X&q=http://wiki.codetalks.org/wiki/index.php/User:FarleyHinckley464&ct=ga&cad=CAcQARgAIAIoATAAOABAtb7E_QRIAlgAYgVlbi1VUw&cd=AA2MV7HvFAQ&usg=AFQjCNHccZxQwIiDfq-gbKkumyJjwh-xtg

SoPo Spread: Top Inbound Marketing Tips 5/14 | Spectate

Tweet. SoPo Spread Did everyone have a happy Mother's Day? Our top inbound marketing tips this past week hit some real highlights, especially if you're a user of WordPress. Be sure to check these out: …Spectate Inbound Marketing from http://www.google.com/url?sa=X&q=http://spectate.com/2012/05/sopo-spread-top-inbound-marketing-tips-514/&ct=ga&cad=CAcQARgAIAIoATAAOABAtb7E_QRIAlgAYgVlbi1VUw&cd=AA2MV7HvFAQ&usg=AFQjCNGmHQavkkI6WEQVl2jiTtb2ku1mTg

6 Steps to Inbound Marketing Success [Infographic]

This is an excellent companion to my 7 steps to effective inbound marketing. Create and maintain a powerful website. An effective website is the hub of all your online marketing and lead generation activities. Generate more traffic through effective …See all stories on this topic » Business 2 Community from http://www.google.com/url?sa=X&q=http://www.business2community.com/marketing/6-steps-to-inbound-marketing-success-infographic-0177014&ct=ga&cad=CAcQARgAIAAoATAAOABA5PXD_QRIAlAAWABiBWVuLVVT&cd=EQP_yaTq4tc&usg=AFQjCNE9Pq7K1KFzc8Hqr1_nXFwyscXSxg

Lead-gen by phone: The ultimate in content marketing

Consequently, inbound marketing is best to be found online by prospects, and thereafter to convert those prospects to qualified lead status. In the context of lead generation for complex b2b sales, sales teams offering high-value solutions cannot …See all stories on this topic » from http://www.google.com/url?sa=X&q=http://www.btobonline.com/article/20120514/LEADGEN01/305149935/lead-gen-by-phone-the-ultimate-in-content-marketing&ct=ga&cad=CAcQARgAIAAoATAAOABA5PXD_QRIAlAAWABiBWVuLVVT&cd=EQP_yaTq4tc&usg=AFQjCNFuYZUAAidgIbcUH_4eNxzitOqxLg

Yahoo names Levinsohn interim CEO » Public Relations | Blog …

Yahoo names Levinsohn interim CEO. May 13th, 2012. PostJames Associated Press James Post, School of Management. Yahoo CEO Scott Thompson left the company four months into the job Sunday after more than a week of scrutiny into …Public Relations from http://www.google.com/url?sa=X&q=http://www.bu.edu/news/2012/05/13/yahoo-names-levinsohn-interim-ceo/&ct=ga&cad=CAQQARgAIAIoATAAOABA8YPB_QRIAlgAYgVlbi1VUw&cd=u1x1TL0XutE&usg=AFQjCNHroYebuAuWeOh6aimcaguz-phraA

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