Tag: branding

Surviving Twitterpocalypse: 5 Things I Learned

When Twitterpocalypse happens, you are the pinata and nothing else will suffice but your blood smeared over a sacrificial altar. The mob mentality of some Twitterati may even call for you to jump off a cliff, but what good is that? Here are some thoughts on how to move on the morning after.

The Evolution of Branding : Q&A with “Brand Zeitgeist” author Chris Houchens

There are people in this world who go with the flow. And then there are people like Chris Houchens, who are progressive, trend-sensitive and always “on to something” and remain a step ahead. He’s someone to watch. As an online and multimedia enthusiast while working as a biz reporter at the Bowling Green Daily News I had a routine of…